Capability Statement Kit

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Create a Quality Capability Statement That Wins More Clients
THE CAPABILITY STATEMENT KIT HELPS YOU SAVE MONEY, LEARN A NEW SKILL & GENERATE MORE $$$ IN YOUR BUSINESS
If you’re a trade-based business, you’ve probably heard how important capability statements are. You’ve probably even been asked for a capability statement at some stage. You know you need one, right? But it’s been on the “too hard” list…. Until now!
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BUY NOW!

If you’re a tradesperson or a tradie’s wife, you need the Capability Statement Kit
Does this sound familiar? “We’re tendering and bidding for the bigger jobs, but we’re not landing them. Before the Tier 1 or Tier 2 builders will even talk to us, they want to see our capability statement. It’s been on our TO DO list for ages, but we still don’t have one! We’ve lost jobs as a result. We really need to have a document ready to send out – one which makes a positive first impression, so we can win those big jobs and grow our business. But we don’t even know where to start!”
  • Are you laying awake at night wondering where the next job is coming from?
  • Sick of losing out to less experienced or unqualified tradies?
  • Want to grow your business, but you need more customers?

Thankfully there’s now a quick and easy way to write a single page capability statement …
You’re good on the tools and have a great reputation, but in today’s world, that’s not enough. You used to be able to just turn up, do the job and have your work speak for itself. The new way of trades is a paperwork jungle and you really don’t want to spend too much time on that stuff when the guts of your business is having hands on the tools.

When it comes to capability statements, what if there was a way to DIY like a pro?

There is
And the truth is you CAN write a capability statement yourself … and with this kit you’ll get all the tools to take the guesswork out of getting it right. Stop searching the net for templates or samples that aren’t quite right or don’t include all the elements you need.
The Capability Statement Kit gives you a tried and tested template with step-by-step instructions so you can compile your capability statement with confidence and ease.
The result? You’ll win more clients and grow your business by making a great first impression with a quality capability statement.

“When my husband was asked for a capability statement, of course, he passed it over for me to do…and honestly, I had no idea where to even begin!

I searched online for examples and the more I looked at, the more confused I was. They all seemed so complicated and none really fit our industry. Stumbling upon The Professional Writer’s Capability Statement Kit was a lifesaver! I was able to follow the simple steps and use the prompts in the kit to write a single page statement our business is proud of. We only needed something simple, and Lyndall’s framework took all the guesswork out of what to put in and what wasn’t needed in a single-page document.

Since using the Capability Statement Kit to write our statement, we’ve gone on to sign 3 new contracts already, and so yes, it works! 

Thanks The Professional Writer – your Kit and support have been amazing!”

Shari Brewer – Tradie’s wife, Queensland

That’s why we’ve created...

THE CAPABILITY STATEMENT KIT

A step-by-step solution for tradespeople who want to win more jobs and grow their business.

We’ve taken everything we’ve learned from 20+ years as a professional writers for Australian tradies and small business owners and packaged it up into a step-by-step guide to help YOU create a winning capability statement.
Don’t leave it to chance, grow your business by impressing potential clients with a first-class capability statement.

The Capability Statement Kit

isn’t about marketing your business to just anyone

Capture the attention of your ideal clients! The Capability Statement Kit takes you by the hand with a step-by-step action plan so you can prepare an outstanding single page capability statement and win more business.

THE CAPABILITY STATEMENT KIT IS Different BECAUSE…

You get all the instructions, hints, tips and tricks needed to write your document, so you can prepare your capability statement simply, in the comfort of your own home, without paying a professional to write it for you.

You’ll Be Able To:

  • Follow an easy, step-by-step process to compile your capability statement
  • Save hundreds of dollars by putting it together yourself
  • Save time and hassle
  • Produce a one-page capability statement quickly and easily
  • Have your document ready to send out within hours

Here’s How

It Works

What’s included in the kit

  • Step-by-step instructions on what to include in your one-page capability statement
  • Understand why every tradesperson must have a capability statement
  • Find out the broad range of uses for a capability statement
  • Learn the questions you need to ask before you start
  • Understand who your intended audience is and how to write with the audience in mind
  • Learn the essential elements and optional extras
  • Be guided through the writing process with easy to understand instructions and examples
  • Learn to identify your capabilities and differentiators
  • Learn the elements of a basic case study
  • Easy to use template for a one-page capability statement
  • A program most people know and love
  • Based on the instructions, simply write your business details, fill in the template where indicated and insert your logo

YOU’LL ALSO GET ACCESS TO THIS EXCLUSIVE BONUS

A helpful FINAL CHECKLIST to ensure your capability
statement is spot on.

Imagine what your business will be like

When
  • Your capability statement makes a great first impression
  • Your dream clients start calling you
  • You have so much working coming in, you need to grow your team
  • You no longer need to worry about landing new contracts
  • Your cashflow and profits increase

IT’S ENTIRELY Possible WITH THIS HANDY KIT

So...

Who Are We To Tell You How to Write A Capability Statement?

Our BusinessOwner & Chief Copywriter explains …

Hi, I’m Lyndall, a professional writer with over 20 years’ experience crafting engaging content for Australian tradies and small business owners. I love toto learn about your business, your clients, how you work and the outcomes you achieve for your clients. 

After writing hundreds of capability statements for my clients, I’ve been able to put together this kit, chock full of information, hints and tips to help you produce a fantastic and professional capability statement. 

I trust this kit will help you produce a quality capability statement for your business, which in turn, helps you win more work.

Got Questions?

Here are some questions people have asked before saying “heck, yeah!” to
THE CAPABILITY STATEMENT KIT

Depending on the information you have readily available, we estimate it should take approximately 2-4 hours to complete.
The exact details will vary between businesses. The kit outlines all the information you can include, then you decide what is best for your particular business.
Yes, I’m a professional writer and I specialise in writing capability statements, so if you need a larger document or you’re not sure where to start, please feel free to reach out.
I’ve created this template as a quick and easy solution for tradies who may be new to business, require only a brief document or who have a limited marketing budget and prefer to DIY.
Once you download the kit, it’s up to you to read the instructions and fill in the template with your own information. I’m unable to guarantee results, however I do know that having a capability statement which looks and sounds great is much better than having nothing to send to prospective clients!
Hooray, you’ve taken the first step! Next, you’ll be taken to the checkout page, where you can enter your payment details. Once your payment is processed, you’ll receive a link to download the kit, so you’re ready to get started.

You’ll also get a link emailed to you with all the details. If that email goes missing, please contact my support team [email protected] and they’ll get it sorted for you.

Unfortunately, there are no refunds if you change your mind. Should you experience any issues with downloading the documents, please feel free to get in touch so we can address the issue quickly. Please ensure you read the terms and conditions page.

What an awesome, informative, well thought out resource.
The Capability Statement Kit has given me the confidence and skills to be able to promote our family business in a professional, informative manner. Without the Kit, I never would have known where to start!
Thank you so much to The Professional Writer for creating this fantastic product. I would recommend you and your Kit to all tradies and business owners. It’s great!

Lori Woodgate (Tradie’s Wife)

The Capability Statement Kit has helped us to not only begin writing a great statement to provide to potential customers, but it has also provided the opportunity for my husband and I to sit down and talk about the business with a guide on what we needed to discuss. So helpful!
Thank you so much Lyndall & The Professional Writer Team.

Alyssa Oxford, Tradie’s Wife

Buy Today & Receive

The complete CAPABILITY STATEMENT KIT

You'll get access to:

  • A PDF 16-page step-by-step instruction booklet
  • An editable Word template, ready for you to input your details
  • Samples of completed capability statements for your reference

PLUS, a bonus final checklist

WE CHARGE A MINIMUM OF $495* TO COMPILE A PROFESSIONAL CAPABILITY STATEMENT

BUT YOU CAN GET STARTED TODAY WITH THE TRIED AND TESTED KIT & TEMPLATE FOR:

JUST $147* AUD!

* + 10% GST

*Use the code: CSKLP to receive a 10% discount on the kit at checkout.

(That’s a huge saving when you do it yourself!)
BUY NOW!